Industry News

Show First

SIG SAUER introduces the MCX-REGULATOR.

WOW! SIG’s Got a New Ranch Rifle: MCX-Regulator!

Built on the legendary MCX platform, SIG SAUER is pleased to introduce the MCX-REGULATOR for an entirely new level of modularity.  

The 1911-XSERIES from SIG Sauer.

The SIG SAUER 1911-XSERIES: Classic Design Meets Modern Innovation

 SIG SAUER is pleased to announce the introduction of the 1911-XSERIES; the long-awaited pistols that blend the beloved features of the 1911 that made the platform iconic, with the modern necessities the enthusiast desires. 

Burris grows the Veracity PH lineup with three new models.

Burris Optics Adds New Models to Veracity PH Riflescope Line

For 2024, Burris grows the Veracity PH lineup with three new models boasting a shorter and lighter design, expanded power factor offerings, two new reticle designs, and an improved optical system ED glass.

GunsAmerica collaborates with Celerant.

GunsAmerica and Celerant Partner to Streamline Online Sales on the Marketplace

Dealers can connect on-hand products directly from the point of sale to the oldest online marketplace for firearms

S&W's M&P15 Sport III rifle.

S&W Unveils Affordable M&P15 Sport III Rifle

Smith & Wesson just rolled out their latest creation, the M&P15 Sport III rifle. This new kid on the block isn’t just about looks; it’s designed to handle whatever you throw at it. It’s the latest in the Sport Series, known for its dependability and versatility.

Erich Pratt announces the GOALS.

GOA Announces First-Ever Convention: GOALS!

Gun Owners of America (GOA) is gearing up for a big event in Knoxville, Tennessee, this August. They’re launching their first-ever Gun Owners Advocacy and Leadership Summit (GOALS), and it’s shaping up to be a big deal.

A JDJ .950 vs a 556.

Fat Mac .950 JDJ Triumphs at RIA Auction!

Taking center state on day 1 of the three-day auction was the sale of the colossal “Fat Mac” .950 JDJ, a rare and massive firearm, which fetched an impressive $99,875!

SK Guns is proud to announce the release of the Pascual Orozco-inspired firearm.

SK Customs Introduces the Third Production in the ‘La Revolución’ Series: ‘Pascual Orozco’

SK Guns®, the Nation’s only series-driven, limited-edition manufacturer of custom firearms, is proud to announce the release of the Pascual Orozco-inspired firearm, the third production in the historic Mexican “La Revolucion” Series.

ATF Guidance Letter for Stabilizing Braces Says Each Firearm Considered on 'Case by Case Basis'

ATF ‘Zero-Tolerance’ Revocations Continue at Blistering Pace

There’s more. ATF took the unprecedented move to “name-and-shame” businesses that saw their licenses revoked or that ceased operations.

Remington's new sweepstakes.

Remington Launches Full Safe Sweepstakes

Remington Ammunition has officially kicked off the Full Safe Sweepstakes – Big Green’s biggest consumer sweepstakes yet.