Leupold’s New Performance Eyewear and Updated Product Line – SHOT Show 2020

Leupold’s most flashy, new for 2020, product is their Performance Eyewear line.

Leupold has made some changes in 2020, including launching a whole line of Performance Eyewear, updating some existing optics and releasing a new archery focused rangefinder to name a few.

Performance Eyewear

The Performance Eyewear is a new endeavor for Leupold, but a natural progression. Why wouldn’t an optics company make great eyewear? This new line consists of the Bacnara, Katmai, Packout, Swithback and Tracer glasses.

These glasses come in five different flavors, but all are made, designed, machined and assembled right here in America. These lenses are made for those who are active outdoors. Whether you spend the day at the range or tossing flies to big brownies, these glasses will suit your needs because they come polarized and are constructed of ballistic rated material. And of course, they have all sorts of high-tech coatings that make them scratch, fog and weather-resistant; among other things.

Pictured here, we have the Becnara (top), Katmai (middle), and Switchback (bottom).

Currently, the only way to get a pair of Leupold’s eyewear is by going outdoors and finding them. Yes, you heard me right… Leupold has a brilliant campaign which simply consists of hiding these glasses around the U.S in pelican cases. They then provide you with the geolocations on their website for you to go search for a pair before anyone can buy them for their MSRP of $160 and up.

RX-Fulldraw 4

New for 2020, the RX-Fulldraw 4 is a purpose-built rangefinder that is archery centered. This new rangefinder is extremely fast and can range targets out to 1,200 yards reliably, within 1/2 of a yard.

The RX-Fulldraw 4 is small and efficient, just like the other new rangefinders that Leupold has been cranking out.

This rangefinder isn’t only powerful; it also uses your arrow weight, velocity and peep height to calculate extremely accurate ballistic solutions. Because of this, the RX-Fulldraw 4 is the first rangefinder that offers hunters a truly custom ballistic solution. This technology proves extremely valuable when the hunter needs to make short-range, high-angle shots or extended-range moderate-angle shots.

And of course, this range finder will also show the apex of the arrow’s arc with their Flightpath Technology. This feature helps you make a call on whether or not your shot is clear. The RX-Fulldraw 4 has an MSRP of $549.99.

More New From Leupold

Leupold has also updated their VX-Freedom product line by producing illuminated models as well as AR focused models. Check out the video to learn more, or click HERE to visit Leupold’s website.

Leupold’s FireDot illuminated reticle.

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About the author: Riley Baxter is an avid and experienced hunter, shooter, outdoorsman, and he’s worked in the backcountry guiding for an outfitter. He also get’s a lot of enjoyment out of building or customizing his firearms and equipment. Check out Riley’s Instagram @Shooter300

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