Primos ICON Calls: Heirloom‑Quality Tools — SHOT Show 2026
These are not mass‑market noise makers. They’re premium instruments built for hunters who care about sound quality, craftsmanship, and longevity.
Primos ICON Calls: Heirloom‑Quality Tools — SHOT Show 2026
These are not mass‑market noise makers. They’re premium instruments built for hunters who care about sound quality, craftsmanship, and longevity.
Nocpix MATE Ultra: 1280 Thermal Clip-On — SHOT Show 2026
The company has not announced pricing or a firm launch date. Even so, the feature set signals a serious push into the high-end clip-on thermal market.
Bergara CIMA Pro! — SHOT Show 2026
However, the CIMA Pro moves into Bergara’s Premier line and adds higher-end manufacturing processes.
Foundation Freeze-Dried Meals: High-Protein Performance — SHOT 2026
Based in Salt Lake City, Foundation has spent more than a decade in the freeze-dried industry as a large-scale co-manufacturer.
Newly Revised Winchester Model 70 — SHOT Show 2026
The stock features classic cut checkering, a schnabel forend, and a slim profile that complements the Featherweight’s balance. Over time, the inevitable nicks and scratches don’t detract from the rifle—they become touchstones tied to each hunt it goes on.
LOWA Footwear: 103 Years of Bavarian Craft — SHOT Show 2026
LOWA’s story starts in Bavaria more than a century ago, and that heritage still defines how the company designs footwear today.
MDT DRT Chassis: Lightweight Night-Hunter — SHOT Show 2026
At SHOT Show 2026, MDT positions the DRT as a purpose-built solution rather than a crossover chassis. As a result, it focuses on strength, mounting stability, and field efficiency after dark.
ZCO ZC420 Hunter: Best Of The Best Optics — SHOT Show 2026
Zero Compromise Optics debuts the ZC420 Hunter, a lighter and slimmer 4-20x scope redesigned for scabbards, packs, and real-world hunting.
Altama Legacy Trainer: A Next Gen Shoe — SHOT Show 2026
Altama introduces the Legacy trainer, an overlasted performance shoe that pairs an aggressive outsole with a protected IGNITE midsole for off-road speed and all-day wear.
Outdoor Edge’s EDC Offering: VX7 And VX8 — SHOT Show 2026
Outdoor Edge expands its replaceable-blade lineup with the VX7 and VX8, two compact folding knives that focus on blade rigidity, easy blade swaps, and budget-friendly pricing while maintaining a splash of flair and high-end feel.
Weatherby 25 RPM: New High-Velocity Cartridge — SHOT Show 2026
Weatherby introduced the 25 WBY RPM, a modern, fast-twist 25-caliber cartridge built to drive heavy, high-ballistic-coefficient bullets at magnum-level speeds from standard long actions.
