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SIG SAUER introduces the MCX-REGULATOR.

WOW! SIG’s Got a New Ranch Rifle: MCX-Regulator!

Built on the legendary MCX platform, SIG SAUER is pleased to introduce the MCX-REGULATOR for an entirely new level of modularity.  

The 1911-XSERIES from SIG Sauer.

The SIG SAUER 1911-XSERIES: Classic Design Meets Modern Innovation

 SIG SAUER is pleased to announce the introduction of the 1911-XSERIES; the long-awaited pistols that blend the beloved features of the 1911 that made the platform iconic, with the modern necessities the enthusiast desires. 

Burris grows the Veracity PH lineup with three new models.

Burris Optics Adds New Models to Veracity PH Riflescope Line

For 2024, Burris grows the Veracity PH lineup with three new models boasting a shorter and lighter design, expanded power factor offerings, two new reticle designs, and an improved optical system ED glass.

Rock River Arms BT-2 ATR.

Rock River Arms Announces the BT-2 ATR Ambidextrous Tactical Rifle

Rock River Arms, the industry’s most respected name in Modern Sporting Rifles and pistols, expands its tactical firearms lineup with the introduction of the BT-2 ATR chambered in 5.56 NATO.

ATF Admits It Has Nearly 1 Billion Gun Records, GOP Lawmakers Ask, 'How Is This Not a Registry?'

ATF’s Tiahrt Violation Enables Media ‘Name and Shame’ Campaign

Despite the law’s clear and unambiguous language that information from the FTS is not subject to a Freedom of Information Act (FOIA) request or any civil process, e.g., a subpoena, guess what the Biden administration just did?

The Merger Duo NXP50 binos from Pulsar.

Pulsar’s Merger Duo NXP50: Uncover the Night

With the Merger Duo NXP50, Pulsar’s new first-in-class multispectral binoculars, you’ll be able to uncover night scenes like never before.

GunsAmerica collaborates with Celerant.

GunsAmerica and Celerant Partner to Streamline Online Sales on the Marketplace

Dealers can connect on-hand products directly from the point of sale to the oldest online marketplace for firearms

Safariland Species holster.

Safariland’s Species Holster Now Available in MultiCam Black

This addition to Safariland’s holster line offers the next level of concealment for everyday carry in the fan-favorite pattern.

S&W's M&P15 Sport III rifle.

S&W Unveils Affordable M&P15 Sport III Rifle

Smith & Wesson just rolled out their latest creation, the M&P15 Sport III rifle. This new kid on the block isn’t just about looks; it’s designed to handle whatever you throw at it. It’s the latest in the Sport Series, known for its dependability and versatility.

The APACHE 1911 Double-Stack Pistol.

WATCHTOWER Firearms Launches APACHE 1911 Pistol

WATCHTOWER Firearms CEO Jason Colosky announced this week the full production launch of the APACHE 1911 Double-Stack Pistol.