I swear this is not a joke. This is real. Recently, we were examining our internal analytics for GunsAmerica.com — Where America Buys and Sells Guns since 1997 — to see which search terms are popular, basically, to see what guns folks are buying from the website.
To our surprise, the term “Draco” was in the top five. Now, as you might imagine, more often than not terms like “Remington 870” or “Glock 19” or “Springfield XD-S” or “Smith & Wesson M&P” are up toward the top of the list. But when we looked at the list, there was “Draco.”
Now, as you may or may not know Draco is an AK-style pistol chambered in 7.62x39mm. It is made by Romanian manufacturer Cugir and then imported by our friends over at Century Arms.
- Type Handgun
- Action Semi-Auto
- Caliber 7.62x39MM
- Barrel Length 12.25″
- Weight 5.5 Lbs.
- Sights Post Front/Adjustable Rear
- Finish Blued
- Grips Wood
- Safety 2-Position Thumb
- Capacity 30 + 1
Yes, it’s a reliable and ruggedly-built firearm. But that alone wouldn’t explain its surge in popularity. After all, there are a lot of reliable and ruggedly-built firearms in the marketplace. So what gives? Why are Dracos selling like hotcakes? Why are so many people searching GunsAmerica for “Draco”?
Turns out these guns are extremely popular with rappers. In fact, there are two rap songs titled “Draco,” that have been released within the past six months, one by Soulja Boy feat. Famous Flex and another by Future. Soulja Boy’s song has over 2.5 million views and Future’s song has over 44 million views on Youtube!
Crazy. But the rise in popularity of the Draco correlates to the debut of these two rap songs. Note: if you decide to watch them, they are definitely NSFW. Viewer discretion is advised.
“Draco, Draco/Don’t make me spray with the Draco/Shooters they pull up, you shoot when I say so/Call up lil’ Soulja, I ball like Diego/Draco (x23)” raps Soulja Boy.
“Draco season with the bookbag/Rat tat, got a little kick back,” raps Future.
We’d be lying to ourselves if we said that rap culture doesn’t influence the consumer market. Whether it’s Air Jordans or Patron Tequila or Draco AK pistols, consumers have always looked to rappers for what’s cool and hip. But hopefully, that’s where it ends. That consumers look to rappers only as it relates to “what to buy” and not “how to use/handle” because as you’ll see in the videos these guys aren’t the most responsible when it comes to handling their firearms.