Everytown Releases ‘Not One More’ Bracelets

Everytown for Gun Safety unveiled “Not One More” bracelets Tuesday to help garner support for strengthening the nation’s laws with respect to gun ownership.

The message on the bracelets was culled from an impassioned speech given by Richard Martinez, whose 20-year-old son, Christopher Ross Michaels-Martinez, was killed in the tragedy near the campus of UC Santa Barbara back in May.

In his address, Martinez blamed lawmakers and the nation’s gun lobby for the death of his son.

“Why did Chris die? Chris died because of craven, irresponsible politicians and the NRA…” exclaimed Martinez. “When will enough people say, ‘Stop this madness.’ We do not have to live like this. Too many people have died. We should say to ourselves, ‘not one more.’”

The “not one more” refrain was soon adopted by Everytown for Gun Safety, former New York City mayor Michael Bloomberg’s gun control organization.

“The work of fixing America’s broken gun laws is not easy, but it is progressing,” said Bloomberg at the bracelet event in New York City. “Americans from all parts of the country and all political affiliations are demanding that their lawmakers take action, and more and more state legislators are listening. I want to thank Donna Karan, Lise Evans and everyone at Urban Zen for supporting this work and standing with us to say: ‘Not one more.'”

Karan and Evans are two designers who collaborated on making the bracelets, which sell for $30.00.

Will you be purchasing a "Not one More" bracelet? (Photo: Everytown)

Will you be purchasing a “Not one More” bracelet? (Photo: Everytown)

“Every problem has a solution and I believe the solution to our nation’s gun problem is to join all of our voices and talents together – from political leaders to gun violence survivors and the designers, musicians, actors, models, producers, directors and hoteliers who came together to launch the bracelet – and for each of us to use our influence to say loud and clear: NOT ONE MORE,” said Karan.


At face value gun owners agree that “Not One More” person should die from gun violence. Yet, short of a major development in crime fighting and policing, on par with the pre-cogs in the film “Minority Report,” bad and crazy people aren’t going away anytime soon. Sadly, this means that more people will die from gun-related violence.

Given this troubling reality, I will not be purchasing a “Not One More” bracelet because I reject the philosophy behind the band that further infringing on the Second Amendment rights of law-abiding citizens will stop evil people from obtaining firearms.

Instead, I’d much rather purchase a bracelet that reads “Stand and Fight” as I believe strongly in one’s right to self-defense and I want bad and crazy people to recognize that I am not an easy mark. Kinda like that dude with the crooked nose, cauliflower ears and eyebrow scars, a “Stand and Fight” bracelet would signify that (a) “I may be armed” and be “You can try me, but I’m not going down without a fight.”

From my vantage point, if there’s a message we ought to be sending it’s exactly that. “You want to victimize me or my family? Well, there’s going to be one hell of a price to pay.”

About the author: S.H. Blannelberry is the News Editor of GunsAmerica.

{ 22 comments… add one }
  • p.martin May 5, 2017, 9:16 am

    Mr. S.H. Blannelberry, the author of this brief article has, in my opinion, missed the point. The old idea that “Guns don’t kill people; people kill people” still points to the crux of the argument. The author states that short of a major development in crime fighting and policing, … bad and crazy people aren’t going away anytime soon. Well said. Bad and crazy have demonstrated that killing is their goal; the means are irrelevant. It won’t be until a majority of people recognize that the enemy is not the means of death; it is the fanatics that are willing to murder innocent others in order to achieve their vile goals….

  • Stephen Gamblin May 5, 2017, 8:37 am

    That\’s right. As long as irresponsible, uncaring, depraved politicians control NY and similar cabals, vulnerable and disarmed populace are going to die needlessly at the hands of illegally armed criminals..

  • walt dexters May 18, 2015, 5:51 am

    The only way you are going to get “not one more” is to rid ourselves of the criminal element. Prison has not shown any improvement. So you do crime with firearm you die.

  • David Abernathy February 21, 2015, 1:39 pm

    Stupid misguided public, total useful idiots! Commie Puskies! You celebs keep coming out of the un American closet so I will know who not to throw my money at!

  • Joe February 17, 2015, 5:36 pm

    What the idiot of Bloomberg is trying to do is to eventually make all types of (legal) gun ownership illegal. Let’s remind this ignorant idiot what has happened in every country where citizens were prohibited their legal right to gun ownership to protect themselves from the corrupt government officials that forced themselves to power, in order to enslave the multitude. Yes our gun laws are not perfect, but it is the criminals that are conducting these murders, not law abiding citizens. The statistics they don’t bring to light are the ones that prove how many crimes were prevented because the criminals were confronted by a lawfully armed citizen who fought back. How many of these criminals were shot and incapacitated, therefore eliminating a threat to life. I used to be in law enforcement, and after so many years on the force, I came to realize that if law abiding citizens didn’t have to deal with all the bullshit gun laws passed by nothing more than stupid, ignorant politicians, perhaps there would be less criminals committing murders and other violent crimes. If (politicians) were smart and had a least half a human brain, they would had figured out by now that what they should had been concentrating is in stiffening the sentences and eliminating parole hearings for violent offences, and give life in prison sentences by implementing the “three strikes and your’re out” law for repeating violent offenders.

    • Virgil October 9, 2017, 5:25 pm

      So the answer is stiffening the sentences? Most of these people do all this with the thought of going out in a blaze of glory and killing themselves. You say, good, just one more dead! Then 10 more are in line to do the same!! They just buy more of these weapons. I do not have a good argument one way or the other – I just would like to see someone working on something to try and solve this. I have hunted since I was 10 yrs old ( now 71) – my dad gave me my first rifle that I still own. Love the old western hand guns. Have never went into the woods to hunt that I needed an assault weapon. Maybe, just maybe, we don’t need the big full page news paper adds showing all those type of rifles being sold.
      I remember the huge adds showing all of us just how cool it was to smoke. They are no longer in the papers – do you thing it is because they determined that they kill?

  • Will Drider February 16, 2015, 10:34 pm

    It should say “I’M UNARMED” on the other side and all letters filled with white so they can be easily read. This will help them be identified as soft targets. After all, isn’t that what they want us to be?

  • Andy B February 16, 2015, 5:40 pm

    It’s one the reasons I have my guns, for protection from the idiots that have them illegally. If someone really wants to kill somebody they will regardless of the weapon, lets say a knife, oh crap we better ban the knife or the bat, hammer, Car! Get Real!!

  • benjy February 16, 2015, 4:09 pm

    Want to make some money? Start an anti gun organization and take contributions. You can declare it as a non-profit organization and use the money for “expenses”.

  • Donald T Kjenstad February 16, 2015, 12:59 pm

    I just don’t get it. Every time after a shooting, the gun nuts out there try to come up with reasons to not have any rules on gun ownership. All their reasons are idiotic in a civilized society.
    Here are my rules ( and need to be (enacted)

    1. At least 40 hours training.
    2. A national gun registry
    3. Comprehensive background investigsation ( Gun permits costs go to support the background checks)

    .I am a gun owner and used to be a member of the NRA(back in the ’60s & ’70’) before it got political. Now it’s just made up of far right wing nuts.
    Agai8n… If you want guns, there has to be rules.

  • Jim Jadwin February 16, 2015, 12:22 pm

    Ending gun violence is a noble cause, and wars take lives. A crazy person with a gun is no more dangerous than a thug involved in a car jacking, some crazed Islamic terrorist, or a President who sends troops to fight for some political agenda. Dead is dead no matter how you slice it. Perhaps what is really needed is a wrist band with the inscription that reads “S/H/I/T/ Happens”

  • Brian Bartos February 16, 2015, 11:34 am

    “Not one more” will happen when these idiots realize that criminals DON’T follow laws. Laws only effect the law abiding citizens. I like “Not one more, buy a gun!”

    Waiving hi CIA!!!

  • hey February 16, 2015, 10:32 am

    The problem is that these mass shooters became chemically dependent on psychaitric drugs. Take a look at many soliders commited suicide in the last 15 years that where given anti depressants once diagnosed with post tramatic stress syndrome. At certain times we where losing my soliders to sucide than resistance groups. I find it discusting the medical records of the new town shooter have not been released or question on what drugs he was taking and how much. The media, politicians, and brainwashed idots, only want to talk about the weapons he used in order to turn the passive thought thinking nation’s attention into looking at the guns as the cause of the murder. Goes to show the government only wants to captialized and take away civil rights on America’s stupidity.

  • JT February 16, 2015, 9:21 am

    At $30 per bracelet, “Not One More” obviously doesn’t refer to dollars going into someone’s bank account.

  • Jthrock February 16, 2015, 9:14 am

    Two people collaborated to make these??? Did it really take that much effort to come up with a black band that had a statement on it that they got from someone else? And a $30 price tag. This truly shows that the anti gun crowd has way more dollars than sense.

  • indagila February 16, 2015, 8:38 am

    Why don’t the make and sell necklaces? One’s that shrink to 1/10th original size in the shower…
    Oh wait, do they shower?

  • tmonk February 16, 2015, 8:27 am

    You can wear all the rubber bands you want on your wrist. I will still wear my SMITH & WESSON on my hip

  • darrell still February 16, 2015, 6:36 am

    It is completely asinine to think that stricter gun laws will protect more people. Criminals have the strictest gun laws, they cannot buy them and if they get caught with one they go to prison. Yet they still have them and they are using them for crimes, hence criminal.
    Why is everyone taking it out on legal respectful gun owners? If all these laws take effect, the criminals will be handed the country on a silver platter. The only way I would pay for one of these bracelets is if it was for not one more gun law. The only gun laws that should be in effect have been for years, and those are the ones banning criminals from buying or possessing guns. Guess what, they dont work. The only thing more laws will do is make it worse for law-abiding citizens who love guns and prefer to be able to fight back against someone who wants to make them a victim.

  • Not Willing February 16, 2015, 5:31 am

    Sadly enough, this is not the right time for our weapons to be turned into plowshares. Are they fricking kidding?

  • Greg McCain February 14, 2015, 1:00 am

    You have an OUTSTANDING idea there and a great slogan for a organization/movement to counter the people who think that more laws are going to be any more effective than the ones that are already in place. “Stand and Fight” to protect yourself from the harm you may experience at the hands of criminals and insane people. “Stand and Fight” instead of “Cower down and Call for Help” which is what they would have us do, as if the police are going to be able to respond in time to save us from harm. The criminals and the insane DO NOT FOLLOW THE LAW, no matter how laws are made, they will find a way to get around them. Unfortunately, the “Not One More” people seems to live in a fantasy world where they think that if they can just write enough laws or write the one law that is perfect, a MIRACLE will happen and all the insane and criminal will be cured and reformed and never break the laws again.

  • m469699 February 11, 2015, 5:02 pm

    I hope the bracelets refer to anti-gun laws.

    • Brian Wnuk February 16, 2015, 8:48 am


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